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A dog food range created to meet the specific needs of four-legged heroes through different stages of their lives. POW is a second generation family-owned company. Founded in 1970, we have more than 35 years of experience in cat and dog food. Today we are over 50 dedicated employees and even more super dogs.
Whether you have a small puppy, an adult adventurer or an older wise friend, POW has the ability to bring out your dog's superpowers. Whether your dog spends his days saving the neighborhood or just chilling on the couch, you can count on POW to have something that fits. POW is here to make sure your dog gets the very best. The ultimate combination of flavor and nutrition for a lifelong friendship - so you can continue your adventures together!
Now you can try a 2 kg bag for FREE! To take advantage of this offer, download and register in the Bonuscard app and activate the code PROVAPOW. Only valid for those who have not purchased POW before. Read the terms and conditions in the Bonuscard app.
You don't need super vision to see that our bags are currently white with stickers. Why is that? Well, we just couldn't hold on any longer! We've been working on our recipes for a long time and the only thing that's not quite ready is the bags to be printed, so we didn't want to wait to launch.
